The Summing It Up Blog

Using the Power of Social Video in Content Marketing [Infographic]

Posted by Megan Ritter, September 10, 2014

Why just say it when you can better portray it? Social video is bigger than ever in terms of internet traffic, personal entertainment, communication, and, of course, marketing. With all that's available via video - and all the venues you can reach through supported video sharing - bring your brand to life with social video strategies that will get your voice heard and your work recognized.

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Topics: content marketing, youtube

34 Ways to Use YouTube for Business Marketing

Posted by Larry Levenson, April 11, 2012

YouTube video for business marketingYouTube (owned by Google) can be an highly effective business tool. You can use it to show off your expertise, share knowledge, market your products and connect with customers, colleagues and prospects.

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Topics: youtube

9 Top Tips for YouTube and Video Marketing

Posted by Beth Levenson, February 20, 2012

video marketingI was in a LinkedIn conversation today with Timothy Lorang, a video producer/writer at Image Media Partners. Tim focuses on integrating YouTube and video marketing into a social media strategy, and gave some tips about using video for inbound marketing.

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Topics: youtube

10 Video Tips: Making Video for YouTube

Posted by Larry Levenson, February 2, 2012

make youtube videoYouTube isn’t just a video platform, it is also a social network. 400 tweets per minute contain a YouTube video, and YouTube’s search bar is the number two search bar on the Internet, second only to Google.

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Topics: social media, youtube