Year: 2017

Posted in

Advertising or Marketing for a Product: Orchestrating the Overture of Commercial Success

In the fiercely competitive marketplace, the mere existence of a superior product is insufficient for commercial triumph. Without a strategic and compelling means of communicating its value to the target audience, even the most innovative offering risks languishing in obscurity. This is where the intertwined disciplines of advertising and marketing become paramount. Far from being interchangeable terms, they represent distinct yet synergistic facets of a comprehensive strategy aimed at orchestrating the overture of commercial success. Marketing is the grand conductor, devising the entire symphony, while advertising is a powerful instrument within that orchestra, delivering a specific, attention-grabbing melody.

The Grand Overture: Marketing as the Strategic Architect

Marketing encompasses the entire spectrum of activities involved in bringing a product or service from its inception to its final consumption. It is the strategic architect, meticulously planning every stage of the product’s journey to market and beyond.

Unveiling the Mise en Scène:

… Read more
by Eliza•
Posted in

The Problem When Doing Business Online

More than just a good and attractive website to run an online business. Many people are ready to launch an online business and expect success, but often the reality is not so. They expect success without looking at the facts about how to achieve it.

Creating a successful online business is not an easy task. No matter how good or unique products and services, you still have to compete with many other businesses to get the attention of the target audience. Somewhere out there into the real world of competition, and anyone wanting to make money. Use a credit card and save your money so that you utilize your money wisely or visit www.bestofbestcreditcards.com.

New entrepreneurs make the same mistake. They focus as much as possible to collect suggestions from experienced entrepreneurs and ignore the fact that every business has their individual stories. Tips on how to avoid the … Read more

by Eliza•
Posted in

Honesty Will Help You Succeed: The Unassailable Bedrock of Enduring Achievement

In an increasingly complex and often cynical world, the foundational virtue of honesty can sometimes be mistakenly perceived as a quaint, anachronistic principle, perhaps even a hindrance to rapid advancement. Yet, for those who cultivate and consistently manifest integrity, honesty emerges not merely as a moral imperative, but as an unassailable bedrock of enduring achievement across all facets of life – personal, professional, and communal. Far from impeding success, transparency and truthfulness are catalysts, fostering trust, strengthening relationships, and ultimately laying the groundwork for sustainable prosperity and profound personal fulfillment.

The Unseen Architecture: How Honesty Builds Trust and Credibility

At its core, honesty is the indispensable architect of trust and credibility, two intangible yet profoundly powerful assets that underpin all meaningful success. Without these, any edifice of achievement remains inherently fragile.

Fostering Unshakeable Trust: The Cornerstone of Relationships

In any human endeavor, whether it’s a business negotiation, a professional … Read more

by Eliza•
Posted in

Study Simple Undertaking Management

Undertaking management, or project management as it is commonly known, is the art of organizing and directing resources to achieve specific goals within defined constraints. Mastering simple undertaking management can significantly enhance productivity and efficiency, whether in professional or personal projects. Here, we explore the fundamental principles and techniques for effective undertaking management.

Understanding the Basics

Defining Objectives

The first step in any undertaking is to clearly define the objectives. These objectives should be specific, measurable, achievable, relevant, and time-bound (SMART).

  • Specific: Clearly articulate what needs to be accomplished.
  • Measurable: Establish criteria for measuring progress and success.
  • Achievable: Ensure the objectives are realistic given the available resources.
  • Relevant: Align objectives with broader goals and priorities.
  • Time-bound: Set a clear deadline for completion.

Identifying Resources

Identify the resources needed to achieve the objectives. This includes human resources, materials, technology, and budget.

  • Human Resources: Determine the skills and expertise required and assemble
… Read more
by Eliza•
Posted in

What are the Primary Types of Corporations?

Business incorporation has a lot of benefits for corporations of all sorts in Edmonton regardless of their size or type. Deciding for the right type of corporation for certain activity is next to any decision regarding the benefits of business incorporation outweighing costs.

Here are the types of corporations from which you can choose:

C Corporation

C Corporation, also called General for Profit Corporation, is considered as the most common corporate entity owned by shareholders. In this corporate type, the Board of Directors appoints corporate officers managing daily business operations. Corporation shares are transferable for free unless a shareholder agreement limits. Indefinitely, corporations exist unless and until they are dissolved. They are taxed separately, which is why they need to file their own tax return and pay corporate taxes on their profits. The number of shareholders necessary in C Corporation is without limit.

S Corporation

Like C Corporation, incorporators in … Read more

by Eliza•